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AI
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In this episode of the Better Marketing Podcast, Nicola Mendelsohn, Meta's Head of Global Business Group, shares insights on…
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Candid CMO
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Brand reputation
WFA Better Marketing Pod Ep 39: On Cathay Pacific's marketing secret plus lessons from Asia with Ed Bell
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Culture
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Brand reputation
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Marketing effectiveness
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Defining marketing effectiveness is key if marketers are to justify investment and deliver on the profession’s promise of…